Mandy Kloppers

Experts Launch First-of-its-Kind Digital Tool to Support Psoriasis Patients

Support is just one click away. Claro is the first digital self-help tool to offer clinically validated mental wellbeing support to those living with psoriasis.

Almost one-third of people with moderate to severe psoriasis suffer from mental health issues including depression and anxiety.

Psoriasis is a chronic skin condition affecting 1 in 50 people in the UK  Common characteristics include raised ‘plaques’ on the skin, which can be flaky, scaly, itchy, and red on Caucasian skin or darker patches on darker skin tones. However, the multi-faceted nature of psoriasis means the effects go beyond just visual signs and symptoms.

Psoriasis can impact emotional and physical wellbeing often leading to low self-esteem, anxiety, and depression. What is more concerning, is that psoriasis is associated with an increased risk of suicidality. Research reveals up to 1 in 10 sufferers contemplate suicide, particularly those who are younger or whose psoriasis is more severe, highlighting the devasting impact of this disease.

Despite various studies highlighting the relationship between psoriasis and mental health issues, these wider effects often go unrecognized; If left untreated, these issues can prevent people from effectively managing their psoriasis.

Commenting on the need for mental health support, Helen McAteer, Chief Executive at Psoriasis Association:

“Many people see psoriasis as a condition that only affects the skin and impacts on appearance. Here at the Psoriasis Association, we understand that psoriasis can have a significant effect on a person’s psychological wellbeing and quality of life. Successful treatment is more than just management of physical symptoms; social support, self-acceptance, and mental health resources are vital to those living with chronic conditions such as psoriasis. As a result, we encourage people with psoriasis to consider using helpful support resources such as Claro to help improve their overall wellbeing and quality of life.”

Claro is a new clinically verified digital tool designed to support psoriasis patients to improve their mental wellbeing.

But what makes it different?

With Claro, you can now care for your mental health and wellbeing wherever you go. Developed by a specialist team of scientists, physicians, and gaming experts, Claro uses cognitive behavioral therapy, positive psychology, and mindfulness to improve the wellbeing of psoriasis patients. Patients have an offering of 7 modules providing a meaningful, fun, and dynamic experience driven by AI technology. With interactive games, activities, and guided meditations, each module teaches patients how to cope with psoriasis in a more positive way offering inspiration and informative content.

Thanks to Claro, Psoriasis sufferers no longer have to feel alone. Whether you’re looking for clinically validated mental wellbeing support or to connect with people others living with psoriasis, patients can join their online community and seek the support they need to improve their wellbeing.

Claro is free to use and can be accessed anywhere using your smartphone, tablet, or computer. Gain control of your mental health and wellbeing today by joining Claro!